Startups and Instagram are an invincible combination. What better way to increase brand awareness and get closer to potential customers than by inspiring them with an extraordinary Instagram channel? We explored the German startup scene and analyzed the 10 biggest German startups on Instagram!
Instagram is predominantly used by women - 68% of the network’s users and 60% of influencers are female! But behind every strong Instagram woman, there’s a man taking pictures of her from every imaginable angle. We wondered: Do influencer couples perform better than the related single channels? Do engagement rates rise for couplet pictures? And are cooperations with Instagram lovebirds beneficial for influencer marketing campaigns?
Exceptional and fancy or gaga and silly? These are the top five crazy Instagram channels to laugh and maybe wonder about and they take the inspirational factor of Instagram to a whole new level! See in the following what you might have missed out so far on Instagram!
Influencer marketing is booming and becoming more and more professional. But in the hustle of jumping on the bandwagon of influencer marketing in time, some marketers forget to take some simple basics into account which are absolutely essential in the sphere of influencer marketing and trap into influencer marketing pitfalls. Working with influencers has a lot of potentials, but don’t be too casual about it!
Summer, sun and the need for a travel inspiration? If you have not planned your summer vacation yet and hope to find a sweet escape last minute, you can find the perfect inspiration right here! We will give you a hint on who to follow on Instagram to get some sunny holiday inspirations.
What was your childhood dream job when you grew up? Actress? Singer? Today, the answer for a bulk of teenage girls and boys is probably an influencer. Fame, popularity, and an overload of free stuff is guaranteed, as the Instagram postings of Zoella, Chiara Ferragni, and Ohhcouture suggest. But what’s even more alluring: Their salaries are mind-blowing! And so is the ROI for brands!