Make better decisions and improve your budget allocation with the use of transparent and scientifically generated data on every influencer worldwide.
Stay ahead of the pack by efficiently learning about every important aspect of successful influencer marketing with our blog Influencer Marketing Education for Professionals.
Improve daily tasks and scale your influencer marketing efforts while maintaining the highest quality possible for all of your team throughout every cooperation.
Knowing and understanding the essential metrics for influencer marketing can make or break an influencer marketing campaign. This applies to negative metrics in particular. After we discussed why follower growth is key, interpreted different growth rates and pointed out the reasons for follower growth stagnation, we will now focus on the causes and impacts of negative follower growth rates.
Follower growth is a necessary metric for influencers and brands on social media. Both groups want to spread their message across the social media world and reach more people tomorrow than today. It is not unusual, though, for a channel to go through a phase of follower growth stagnation at some point in its existence.
Finding the right influencers for every market and every topic has never been this easy.
The research database contains every channel on Instagram with at least 15,000 followers. You can apply different filters to find channels depending on their KPIs, languages used, the country they post from or a certain topic they focus on. For further insights, check out our Engaged Influencers section to find influencers who interact most with a certain channel.
Analyze any Influencer's channel and target group with our Influencer Analytics.
Understand what kind of users are following certain channels, where they come from and how they behave on Instagram. Take a very close look at our world exclusive Audience Quality Score to separate very valuable channels from spammy ones that will not create any measurable results.
Manage all your influencer relations and campaigns in one software.
Organize all your contacts in our My Network feature. This facilitates collaborating locally and globally and keeps all team members in the loop. Keep track of all data necessary to make your next influencer marketing campaign a tremendous success.
Sick of not being able to track and monitor what is happening in the influencer universe?
We have the world's most extensive influencer monitoring for Instagram. Never miss any post in which an influencer mentions you or any competitor. You can track photo and text mentions or hashtags used. This helps you scale up your influencer marketing reporting.
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